Mike, thanks for the response.  The only thing I need from the cell is if clicked to return the value to the textbox.

 I assume I could write some code to build the xml on the fly then set the cell to it's value.  Can you point me to some sample code?

 Another thought, is there another control that may be able to accomplish the same thing?  I'm simply looking to show a filtered list with the filter text highlighted in each of the results.  The highlighting is the challenge given the app is a windows forms app.  FYI, the highlighting idea comes from gmail.  It does this when adding address in the To: line.

 If you use FormattedText and set the Value of the cell to some XML string that indicates formatting, then this XML string is what would get saved to the data source by default. But you are right, there is a way to intercept this value on the fly and modify it. What you do is use a DataFilter. Check out the Infragistics KnowledgeBase for some sample DataFilters to see how they work. In this case you will want to handle the EditorToOwner and OwnerToEditor conversions. 

Simply turning on FormattedText dramatically decreases the rendering and filtering speed of the grid even without applying any formatting strings.  Does this seem right?

Well, I'm not sure how dramatic it should be, but yes, it certainly will take more processing power to display formatted text than normal text. I don't think it matters if the text is actually formatted or not, it still has to draw in a compeltely different way.  

Thanks Mike.  There must be perfomance improvement opportunities in the Ultragrid source code for FormattedText rendering, but I was able to take a slightly different route to make it usable for my purposes.

Instead of filtering the list in place I'm now building a seperate list of only matches and using it as the grid's data source.  This way there are fewer rows  to render.  Also, as a side benefit, when building the suggestion list I can use regex to wrap the typed in text with bold tags which display as bold text when FormattedText is enabled.

Another small improvement was to display the list after two characters have been typed.

Here's the relevant code for anyone interested.
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        Private Sub OnInput_ValueChanged(ByVal sender As System.Object, ByVal e As System.EventArgs) Handles uxInput.ValueChanged

        If uxInput.TextLength = 1 Then Exit Sub

        _suggestionList.Clear()
        If Not String.IsNullOrEmpty(uxInput.Text) Then

            For Each row As String In _fullList
                If row.ToLower.Contains(uxInput.Text.ToLower) Then
                    _suggestionList.Add(FormatString(row, uxInput.Text))
                End If
            Next

        End If

        With uxSuggestionList
            .DataBind()   '_suggestionList is the datasource.  When it's rebuilt we need to reset databinding.
            .DisplayLayout.UIElement.VerifyChildElements() 'See http://news.infragistics.com/forums/p/7670/31953.aspx for explanation of this line.
            .DisplayLayout.Bands(0).Columns(0).PerformAutoResize()
        End  With

    End Sub

    Private Function FormatString(ByVal fullString As String, ByVal partToFormat As String) As String
        FormatString = Regex.Replace(fullString, partToFormat, New MatchEvaluator(AddressOf MatcherHandler), RegexOptions.IgnoreCase)
    End Function

    Private Function MatcherHandler(ByVal m As Match) As String
        Return "<b>" & m.Value & "</b>"
    End Function